You too can use social media (Facebook, LinkedIn, Blogs and Twitter) for the purpose of finding a job! I attended several CDS Webinars where speakers educated us on the variety of ways we can utilize these sites for our personal branding and selling ourselves to recruiters. Here are a few helpful highlights from the webinar series:
- Traffic is 250,000 people on FB daily and over 5 million members worldwide.
- Do not disclose your birth year, personal address, phone number, or information that could jeopardize your financial and identity security.
- Utilize the Bio section to communicate your career ambitions and current situation as a student or employee.
- Check privacy settings on photos and information.
- Filter through friends and make new ones.
- Become a fan of companies or people of interest.
- Job recruiters scour profiles every day in search of potential employees.
- Choose a picture that is an enlarged head shot.
- The title under your name is the most important first impression; use strategic keywords to communicate your interests and skills (Example: Instead of saying "Student at Auburn University," rephrase it to "Student of X Major, X campus position and X interest at Auburn University")
- Tell stories instead of listing experiences in the Summary section. Pick 3+ positions where you can talk about a Problem and Resolution example that exemplify skills you have acquired through that position. This is an effective way to communicate your personality and accomplishments.
- Visit the open forum questions and provide an educated answer to build your credibility or network with people of similar interests.
- Follow companies or individuals of interest
- Post insightful questions or tips related to your job search
Blog
- Popular blog sites can be found in the article on BlogTap
- Share your interests, personality, creative writing and art
- Follow and comment on blogs to build relationships and gain ideas for your job pursuits
Save time, stay efficient, and use these valuable resources for advancing yourself in to a career.
Margaret Kloess '10
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